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Funky Labels: Three Thieves “The Show” Malbec, Mendoza

As wines have to be marketed more as brands in the US than in Europe, there are numerous colorful and funky labels to be found on the shelves. I spotted this one at a Whole Foods Store in Fort Lauderdale. Is it suggesting a funky rodeo-style Malbec? At least it reminds me that I have to drink a few more Malbecs soon.

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